Robust identity for a barbershop with a retro-modern twist. Design of the new logo.
- Client
- Trasserra
- Year
- 2023
- Services
- BrandingIlustración
Trasserra didn't want just another barbershop, but a brand with the same personality as the venue: retro character with contemporary irony and roots in Sabadell, without falling into the cliché of a catalogue barbershop.
The hand-drawn illustration is the backbone of the system: a typographic crest with references to the trade, an ochre-and-black palette that holds up on any medium, and applications ranging from the business card to the backlit poster.
An identity that is instantly recognizable and that the team applies autonomously across all their materials. Live at trasserra.com.
